A Shopify loyalty program app built to reward more than just purchases
Gravity is Reorbit’s Shopify loyalty program app — it rewards customers for purchases, reviews, referrals, and social actions automatically. Every point earned connects to your Klaviyo flows and your Pulse reviews, so loyalty drives real retention, not just repeat discounts.
How customers earn
Reward every action that builds your brand
Gravity lets you create earning rules across four categories — so loyalty points aren’t just a purchase reward, they’re a tool for growing reviews, social reach, and lifetime value.
How customers spend
Six ways to redeem — from discounts to free products
Give customers meaningful redemption options, not just a coupon. Gravity supports six reward types with full control over minimums, inclusions, exclusions, and stacking rules.
Referrals
A two-sided referral program that rewards both sides
Gravity’s referral program gives your existing customers a reason to share — and gives their friends a reason to buy. Both sides earn, so the first purchase from a new customer isn’t the end of the story.
Advanced controls
Every rule is as targeted as you need it to be
Gravity isn’t a set-and-forget program. Every earning rule supports conditions so you can reward the right customers for the right actions — without rewarding everyone for everything.
How it works
From first purchase to loyal customer in four steps
01 Customer takes an action
A customer places an order, leaves a review via Pulse, follows you on Instagram, or refers a friend. Gravity captures the event automatically.
02 Points are awarded
Gravity credits the customer’s points balance according to your earning rules — instantly or after a delay you set. They see their balance in the loyalty widget on your store.
03 Customer redeems a reward
When they’re ready to redeem, customers choose their reward in the loyalty widget at checkout — a discount, free product, free shipping, or gift card.
04 Loyalty drives the next action
A redemption triggers a Klaviyo flow. A review earns bonus points. A tier upgrade sends a congratulations email. The loop keeps going — automatically.
Frequently Asked Questions About Gravity Loyalty
Gravity is Reorbit’s loyalty program for Shopify stores. It lets merchants reward customers for purchases, reviews, referrals, social actions, and more — with a full points, rewards, and referral system built into one flat-price platform.
Yes. Gravity works alongside Klaviyo — loyalty events are sent to Klaviyo so you can trigger tier upgrade emails, points reminders, and expiry alerts through your existing flows. An active Klaviyo account is required during beta.
Gravity is included in the full Reorbit platform at $49/month flat — no per-member fees, no tier caps, no feature gating. Reorbit is currently free during the beta period.
Yes. Every earning rule in Gravity supports conditions — you can target by customer tag, VIP tier, product, collection, or order tag. You can also set caps and delays per rule.
Yes — they’re built to work together. When a customer submits a review through Pulse, Gravity can automatically award bonus points. No manual setup required.